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日期 標題 作者 檔案類型 檔案下載
2009-12-11 The effects of information presentation styles and flash of Banner on ad attention and recall. -An Eye-Tracking Study 林哲賢 機構典藏 --
2009-12-11 The Impact of Service Quality and Promotion Strategy on Customer Value and Purchase Intent for E-Shop 邱宗雄 機構典藏 --
2009-12-11 How To Accept And Distribute The Rush Order About Multi-Plant 梁哲嘉 機構典藏 --
2009-12-11 The study of channel power in Taiwan food industry- manufacturing and grocery as an example 楊珮民 機構典藏 --
2009-12-11 Discussing an Empirical Study to Construct and Measure a Model for Brand Value Cognitive by Consumer’s Viewpoint 賴紀汶 機構典藏 --
2009-12-11 The Influence of Sponsor and Sport Event Match-up and Promotion Type on Consumer Attitude 葉美君 機構典藏 --
2009-12-11 Studies on price promotion of manufacturer’s national brand and hyper-market’s private brand influencing consumer purchase behavior- An example based on barbecue sauce 林志穎 機構典藏 --
2009-12-11 The Influences of Advertising Appeal, Brand Image, and Brand Recognition on Consumer Purchasing Intention 連育卿 機構典藏 --
2009-12-11 The products of high involvement and low involvement that with different Perceived Risks effect consumers’ purchase behaviors-by giving an example of the drug store 涂永祥 機構典藏 --
2009-12-11 Activity-Based costing 蘇坤祿 機構典藏 --
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