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標題Title: THE MOTIVATIONS OF ADOLESCENTS WHO ARE ADDICTED TO ONLINE GAMES: A COGNITIVE PERSPECTIVE
作者Authors: 萬金生,邱文彬..等
上傳單位Department: 餐旅管理系
上傳時間Date: 2010-6-25
上傳者Author: 萬金生
審核單位Department: 餐旅管理系
審核老師Teacher: 萬金生
檔案類型Categories: 論文Thesis
關鍵詞Keyword: onlinegame, addiction, cognitive psyshoplogy
摘要Abstract: This research explored, from the perspective of cognitive theory, the psychological motivations of Taiwanese adolescents who are addicted to online games. Study 1 focused on the differential motivations between the addicts and the nonaddicts. The findings revealed that the addicts exhibited higher intrinsic motivation than extrinsic motivation, whereas the nonaddicts showed an opposite relationship. The intrinsic motivation of the addicts was also higher than the nonaddicts. The results imply that intrinsic motivation play a crucial role of gaming addiction. Study 2 was further conducted to examine whether four factors that moderate the detrimental effect of extrinsic motivators on intrinsic motivation would function as predicted. Results indicated that extrinsic rewards would undermine intrinsic motivation when they were high expectancy, high relevance, tangible, and noncontingent. Thus, players’ intrinsic motivation would be higher when extrinsic rewards were low expectancy, low relevance, intangible, and contingent. This article provides insights into the differential motivations of the addicted players and how to employ extrinsic motivators to affect their intrinsic motivation.

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2010_6_bc82e007.pdf 16Kb pdf 328 41
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